More than a few years ago I decided I want to work on my own business. I’ve been learning quite a few things from books, blogs, and podcasts, and even tried a few things. But I think today it has become clear to me that business ownership is not my thing.

I have just finished reading this book “40 Rules for Internet Business Success” by Matthew Paulson. Before buying it, I have listened to the free sample on Amazon. Those few minutes the author encourages you to consider the reasons why you want to do this. It’s an approach that I know of and consider wise, and I don’t know why I didn’t ask this myself. This is ironic because I used to advice my friends something similar: “Don’t forget why you want to do what you want to do.”

I did forget. I was so focused on finding ways to make it work that I didn’t take time to reconsider why I wanted it in the first place. And that book put it into words perfectly for me to ring this bell: Why do I want to do this?

This drive started when I was in a place that I didn’t like, and I thought that having my own business would fulfill my empty spaces. In time though, I forgot that, and I just went on without reviewing what did I want to achieve, and wether there are better ways to get that. Today, if I look at where I am, there isn’t even a sign of the things that originally put me on this path: I am fulfilled in ways that I haven’t even dreamt of back then, and that, without having what I thought I need.

I realize that building my own business is not needed for me to be fulfilled.

I will continue to work on my side projects. They are fun and useful. But I will not pursue the goal of building my own business.